Roofle Privacy Policy

ROOFLE Technologies® provides software subscriptions, services, and products. "Roofle," "we," or "us" refers to Roofle Inc. and others it utilizes to provide its Services ("Affiliated Entities").  For a current list of Affiliated Entities, please Contact Us.

This Privacy Policy applies whenever you use our "Services," which means our products, services, or content, including Roofle.com, RoofQuote PRO™, Contractor Loan Pro, and/or other domains or websites operated by Roofle. It describes how we collect, store, use, disclose, and otherwise process your personal information when providing these Services to you, and your rights and choices concerning your information.  By using the Services, you consent and agree to this Policy.

When you use our Services, you may give us information directly (like when you’re setting up your account), and we’ll store that information on our systems and use it for the purposes described in this Privacy Policy.

When you set up an account on Roofle, you may be asked to give us information like:

• your first and last name;
• your username;
• your email address;
• your home address;
• your phone number;
• your company name;
• your company website address;
• your company phone number;
• your company’s pricing information;
• usernames and passwords for our site; and/or
• other information that helps us to identify you or helps us to provide or improve our services.

When you use our Services, we’ll collect information about the ways in which you use and interact with our Services, such as software you use, products you review and purchases you make.

We use cookies and other similar technologies (e.g., beacons, pixel tags, clear gifs, and device identifiers) to recognize you and/or your device(s) on, off, and across different Services and devices.

We, our service providers, and our business partners use these cookies and other similar technologies to collect and analyze certain kinds of technical information, including:

• IP address;
• the type of computer or mobile device you are using;
• platform type (like Apple iOS or Android);
• your operating system version;
• your mobile device’s identifiers, like your MAC Address, Apple Identifier For Advertising (IDFA), and/or Android Advertising ID (AAID);
• application performance and de-bugging information;
• your browser type and language;
• referring and exit pages, and URLs;
• the number of clicks on an app feature or web page;
• the amount of time spent on an app feature or web page;
• domain names;
• landing pages;
• pages viewed and the order of those pages; and/or
• the date and time of activity on our Services.

We’ll collect information related to any purchases you make.

If you purchase any products or services through Roofle, our third-party payment processor will collect the billing and financial information it needs to process your charges. This may include your postal address, email address, and financial information. Roofle’s payment processors do not share your financial information, like credit card numbers, with Roofle, but they may share non-financial information with us related to your purchases, like your name, billing address, and the items purchased.

When you ask for help from our Customer Support team, we will collect and store the contact information you give them (generally, your name and email address), information about your activity on our Services. We will also store the communications you have with our Customer Service team and any additional information in those communications in order to provide support and improve the Services.

We may collect or receive information about you from other sources such as our business partners or third-party information providers. We use this information along with information you provide us directly, for example, to serve you advertising more tailored to your interests.

In this Privacy Policy, we refer to several types of parties and information:

• "User" or "you" refers to individuals who interact with our Services, whether as account holders, employees of a company account, or end customers.
• "Company" refers to a business entity that establishes a Roofle account to utilize our Services for their operations.
• "Homeowner" refers to individuals whose property information and details are inputted into our Services by Companies or Users for the purpose of providing roofing or other home improvement services.
• "User Information" includes data provided by or collected from Users, such as account details, contact information, and usage data.
• "Company Information" includes data provided by or collected from Companies, such as business details, employee information, and service preferences.
• "Homeowner Information" includes data about Homeowners and their properties that is uploaded, inputted, or generated through the use of our Services, such as property details, project information, and contact information.

We use your information under several bases, including:

• to establish our subscription agreement with you;
• to perform transactions;
• for our legitimate interests, such as marketing;
• to comply with various legal obligations;
• to establish, use and protect Roofle’s rights; and
• your express consent.

The main reason we collect and store your information is to provide you with the Services you request from us and to improve your customer experience, but there are other uses as well. The uses for which we collect and store your information include:

• to improve and optimize our Services and our customers’ experiences;
• to personalize our Services to you;
• to communicate with you about the Services you’re using, new Services, and promotional offers that we think might be of interest to you;
• to provide technical support and respond to customer inquiries;
• to protect the safety and well-being of our customers;
• to protect Roofle’s rights and property in connection with our Services;
• to prevent fraud or potentially illegal activities, and to enforce our Terms of Service;
• to manage and deliver contextual and behavioral advertising;
• to administer rewards, surveys, sweepstakes, contests, or other promotional activities or events sponsored or managed by us or our business partners;
• to comply with our legal obligations, resolve any disputes we may have with you or other parties, and to enforce our agreements with third parties; and/or
• to conduct research.

However, we’ll normally collect information from you only where we need it to perform our subscription agreement with you (i.e., our Terms of Service), where the processing is in our legitimate interests (provided that these aren’t overridden by your interests or rights), or if we otherwise have your consent.

In some cases, we may also have a legal obligation or need to collect information from you or may otherwise need the personal information to protect your vital interests or those of another person.

If we ask you to provide information to comply with a legal requirement or to perform a subscription agreement with you, this will normally be clear from the context in which we are asking you to provide your information (for example, when we ask you to provide a username to access our Services, this will be to create an account for you in accordance with our Terms of Service), and, if not, we will provide an explanation to you at the relevant time. We will also make clear whether providing information is mandatory.

Similarly, if we collect and use your information in reliance on legitimate interests (or those of any third party) which are not listed above, it will be made clear to you at the relevant time what those legitimate interests are (such as personalizing our services and marketing, for example).

If you have questions or need further information about the legal bases on which we collect and use your personal information, please Contact Us.

We may share your information, including personal information, with third parties or allow third parties to collect this information from our Services only in the following circumstances:

Roofle works with its Affiliated Entities to provide its Services. We may share your personal information with these Affiliated Entities in order to enable Roofle to provide its Services and to carry out the purposes set out in this Privacy Policy.

We work with trusted third-party service providers and partners to help us provide, enhance, and optimize our Services. This includes cloud storage, project management, sales and marketing tools, financing services, and aerial measurement providers. The types of information shared depend on the specific service but may include user account details, contact information, payment details, project information, and usage data.

Some of our key third-party partners include:

• Amazon Web Services (AWS) for cloud storage and processing
• Beacon for ordering and materials estimation
• Recurly for subscription management and billing
• HubSpot for customer relationship management
• Momnt for financing and loan applications EagleView and GAF for aerial measurement services
• JobNimbus for project management
• SalesRabbit for sales lead management
• Crossbeam for partner ecosystem collaboration
• Google and Microsoft for email integration via OAuth
• Microsoft Power BI for big data analytics

We carefully select our third-party partners and make reasonable efforts to ensure they maintain appropriate safeguards to protect the privacy and security of the data we share with them. In some cases, we may share basic company information and contact details with partners who have already obtained this data through other means.

Before sharing any of your data with third parties, we will obtain your explicit consent through a clear notice within our app or Services. You can customize your data sharing preferences or opt-out completely at any time through your account settings.

To enhance your experience with Roofle, we offer the option to connect your Google or Microsoft email account. This allows you to send roofing quotes directly to homeowners from your own email address through our app.

When you choose to connect your Google or Microsoft account, you will be asked to authorize Roofle to access certain information, such as your email address and the ability to send emails on your behalf. This authorization process uses Google and Microsoft's secure OAuth protocol.

We want to emphasize that Roofle only accesses and uses this information for the specific purpose of enabling email sending functionality within our app. We do not use your Google or Microsoft data for any other purposes, such as advertising or marketing.

You can revoke Roofle's access to your Google or Microsoft account at any time through your Google or Microsoft account security settings. Please note that disconnecting your email service will disable the ability to send quotes from your email within Roofle.

Roofle's use of Google user data obtained from oAuth consent complies with Google's Limited Use Policy. Roofle's use and transfer of information received from Google APIs to any other app will adhere to Google API Services User Data Policy, including the Limited Use requirements.

Your information, and the contents of all of your online communications in our Services and between you and Roofle may be accessed and monitored as needed to provide our Service and may be disclosed:

• to satisfy any laws or regulations that apply;
• when we have a good faith belief that we have to disclose the information in response to lawful requests by public authorities, including for national security, law enforcement, or legal process purposes (for example, a court order, search warrant, or subpoena);
• when we believe in our sole discretion that our Services are being used in committing a crime, including to report such criminal activity or to share information with other companies and organizations for the purposes of fraud protection, credit risk reduction, and other security precautions;
• when we have a good faith belief that there is an emergency that poses a threat to the health and/or safety of you, another person, or the public generally; and/or
• to protect the rights or property of Roofle or applicable third parties, including to enforce our Terms of Service.

In the event that Roofle considers or consummates a business transaction, like a merger, acquisition by another company, or sale of all or part of its assets, we may disclose or transfer all of your information, including personal information, to the successor organization in the transaction. We will make reasonable efforts to let you know (in the way described in Changes to Our Privacy Policy) of any such business transactions when they occur.

We work with trusted third-party service providers to help deliver, enhance and optimize our Services. This includes providers for cloud storage, project management, sales, marketing, financing, aerial measurement, and more. The specific data shared depends on the service, but may include account details, contact information, payment data, project information and usage data.

Before enabling data sharing with any third party, we require the company account owner or authorized representative to review and accept our Privacy Policy and Terms of Service, which outlines our third-party partnerships and data practices. By accepting, the company consents to data sharing on behalf of their employees/users.

Individual users associated with a company account do not provide explicit consent for data sharing. The company provides consent during the account setup process.

Some key third-party partners include Amazon Web Services, Beacon, Recurly, HubSpot, Momnt, EagleView, GAF, Google, Microsoft, Power Bi,  JobNimbus, SalesRabbit and Crossbeam.

Company administrators can manage third-party integrations and opt-out of data sharing with select providers like Beacon, Momnt, EagleView, GAF, Google, Microsoft, JobNimbus and SalesRabbit through the account settings.

However, core services like AWS and Recurly are essential for platform operation and cannot be opted-out of while maintaining an active subscription.

At Roofle, we prioritize the privacy and security of our users' data. To provide you with our comprehensive services, we share certain information with trusted third-party partners. Below is a detailed explanation of what data is shared, with whom, and for what purpose.

Amazon Web Services (AWS) is our primary cloud storage and processing service. Here, we securely store data across two main services:

• RDS (Relational Database Service): Stores company, user, and homeowner information, including emails, names, phone numbers, websites, and addresses. It also securely stores sensitive information such as email passwords/refresh tokens, and various account details for integration with other platforms (Beacon, JobNimbus, EagleView, SalesRabbit).

• S3 (Simple Storage Service): Used for storing company logos and user photos.

• Beacon: We share homeowner information including first names, last names, and addresses to facilitate the provision of Beacon's services.
• Recurly: Payment information, including addresses and card or bank account details, are shared for subscription management and billing purposes.
• HubSpot: Company and user information, such as email, name, phone, website, job title, is shared for CRM and marketing purposes.
• Momnt: For financing and loan applications, we share user and business information including names, phone numbers, email addresses, and business details.
• EagleView & GAF: Homeowner addresses are shared for aerial measurement services and roofing material estimates.
• JobNimbus: Detailed homeowner information, including names, emails, phone numbers, addresses, and map screenshots, is shared for project management and customer relationship handling.
• SalesRabbit: Homeowner information, similar to that shared with JobNimbus, is used for sales lead management and customer tracking.
• CrossBeam: Company and user information, such as email, name, phone, website, job title, is shared for partner ecosystem collaboration.
• Google and Microsoft: When you choose to connect your Google or Microsoft email account to Roofle, we access your email address and the ability to send emails on your behalf. This data is used solely for enabling email sending functionality within our app.
• Microsoft Power BI: We share aggregated, non-personally identifiable usage data with Power BI for the purpose of big data analytics and service improvement.

No user information is shared with any AI models.

Access to data is tightly controlled and limited to ensure your privacy:

• Front-end Access: Contractors can only see information associated with their specific account. Roofle administrators have limited access and cannot view personal information collected through our tool used by contractors.

• Database Access: Direct access to the database is restricted to a select few head engineers and our CTO, protected via SSH tunnel and accessible only to authorized users with a PEM key.

• Security Measures: Information in our database, such as passwords and sensitive integration details, is secured using bcrypt hashing and encryption methods to ensure they cannot be reverted to a readable string or decrypted without authorization.

We are committed to transparency in our data practices. By sharing this information, we aim to inform you about how your data is used and safeguarded. If you have any questions or concerns about our data sharing practices, please contact us directly.

At Roofle, we deeply respect your right to privacy and provide you with full control over your personal information and the data you choose to share. Here’s how you can manage your preferences or opt out of data sharing with third parties:

At Roofle, we understand the importance of giving you control over how your data is shared with third parties. Currently, you can manage your data sharing preferences through the following methods:

Company Administrator Controls: If you are the designated administrator for your company's Roofle account, you have the ability to connect or disconnect integrations with select third-party services, including Beacon, Momnt, EagleView, GAF, JobNimbus, and SalesRabbit. By disconnecting these integrations, you can stop sharing data with those specific providers.

Please note that certain third-party services, such as Amazon Web Services and Recurly, are essential for the core functionality of our platform and cannot be disconnected. To fully opt-out of data sharing with these essential providers, you would need to cancel your Roofle subscription.

If you wish to review or delete the personal information associated with your Roofle account, please submit a request to info@roofle.com. We will make reasonable efforts to provide you with a copy of your data and/or delete your personal information from our records, except in cases where we must retain certain data for legal, accounting, or other legitimate business purposes.

1. For Company Administrators: Log into your account, navigate to the Integrations section, and disconnect any third-party integration you wish to opt-out of data sharing with.

2. For Individual Users: Contact info@roofle.com to request deletion of your personal data, or to opt-out of data sharing with specific third parties that cannot be disconnected through the admin controls.

3. Our team will review your request and take appropriate action based on the nature of the data sharing and our legal obligations.

We are committed to being transparent about our data practices and giving you appropriate controls over your information. If you have any other questions or concerns, please don't hesitate to contact us.

We strive to provide a personalized and efficient service experience, and sharing data with trusted third-party providers plays an important role in this. Opting out of data sharing with certain providers may affect or limit some of the functionality, customization, or integration capabilities we can provide through our platform.

For example, opting out of sharing data with EagleView and GAF may impact our ability to provide you with accurate aerial measurement and roofing material estimates for your projects.

However, we respect your choices regarding data privacy, and will always ensure that you have access to our core services, regardless of your data sharing preferences.

Roofle’s Services are not intended for children persons under 18 years of age.  You must be at least 18 years old to have our permission to use our Services. We do not knowingly collect, use, or disclose personally identifiable information from children under 13. If you believe that we have collected, used, or disclosed personally identifiable information of a child under the age of 13, please contact us so that we can take appropriate action.

You can manage your consent for data sharing with third parties through your account settings. Here, you can view which third parties have access to your data, customize what information is shared with each party, or completely opt-out of data sharing for a particular service.

Withdrawing your consent will cease any further sharing of your data with that third party, but it may impact the functionality or customization of the services we can provide. For more details on managing your data sharing preferences, please see our "User Control and Opt-out Options" page.

How long we retain your personal information depends on why we collected it and how we use it, but we will not retain your personal information for longer than is necessary for our business purposes or for legal requirements.

We will retain personal information about you and connected with your account and/or the Services you use from us for as long as you have an active account with us. We will take reasonable measures to delete this personal information if you delete your account. However, you acknowledge that we may retain some information after you have closed, or we have deleted, your account with us where necessary to enable us to meet our legal obligations or to exercise, defend, or establish our rights.

We implement reasonable and appropriate security measures to help protect the security of your information both online and offline and to ensure that your data is treated securely and in accordance with this Privacy Policy. We employ technical, administrative and physical safeguards that are designed to prevent unauthorized access, maintain data security and ensure correct use of personal information. These measures vary based upon the sensitivity of your information.

If you have an account registered directly with Roofle, your profile information is protected by the password you use to access your Roofle account. It is important that you protect your password and control access to your Roofle account and that you immediately contact us regarding any unauthorized use of your account. If you forget the password to your Roofle account, the Services allow you to request from us instructions that explain how to reset your password. If you access our Services through a social network and your social network account is hacked or otherwise compromised,  your Roofle account might be accessed or deleted without your permission. So, be careful to protect your social network account information, including your passwords. You should always log out of your Roofle account and any social network account used to access our Services as soon as you are finished using the Services.

When you sign into your Roofle account or enter payment information, we and our third-party payment processor use encryption to transmit that information.

While we take precautions against possible security breaches of our Services and our customer databases and records, no website or Internet transmission is completely secure. We cannot guarantee that unauthorized access, hacking, data loss, or other breaches will never occur, and we cannot guarantee the security of your information while it is being transmitted to our Service. Any transmission is at your own risk.

We are continually improving and adding to the features and functionality of Roofle.com, Roof Quote PRO™, Contractor Loan Pro and the Services we offer. As a result of these changes (or changes in the law), we may need to update or revise this Policy. Accordingly, we reserve the right to update or modify this Policy at any time, without prior notice, by posting the revised version of this Policy behind the link marked “Privacy Policy” at the bottom of each page of this Website. Your continued use of Roofle.com, Roof Quote PRO™, Contractor Loan Pro, and/or other domains or websites operated by Roofle after we have posted the revised Policy constitutes your agreement to be bound by the revised Policy. However, we will honor the terms that were in effect when we gathered data from you.

For your convenience, whenever this Policy is changed, we will update the “effective date” at the top of this page. Be sure you check the effective date to see if this Policy has been revised since your last visit.

This Policy and any issues, disputes or claims arising out of or in connection with it (whether contractual or non-contractual in nature such as claims in tort, from breach of statute or regulation or otherwise) shall be governed by, and construed in accordance with, the laws of Minnesota.  Any dispute, claim or controversy arising out of or relating to this Policy or the breach, termination, enforcement, interpretation or validity thereof, including the determination of the scope or applicability of this Agreement to arbitrate, shall be determined by arbitration in Minneapolis, Minnesota before one arbitrator. In the event of a dispute, we will share equally in the costs and fees of the Arbitrator.  The arbitration shall be administered by JAMS pursuant to its Streamlined Arbitration Rules and Procedures and shall be conducted in Minneapolis, Minnesota unless the parties agree to another location. The Arbitrator is empowered to award attorney fees and costs to the prevailing party in any arbitration and related proceedings.  Judgment on the Award may be entered in any court having jurisdiction. This clause shall not preclude Parties from seeking provisional remedies in aid of arbitration from a court of appropriate jurisdiction.

In the event any one or more of the provisions contained herein should be invalid, illegal or unenforceable in any respect, the remaining provisions contained herein shall not be affected or impaired in any manner.

We understand that privacy policies and data sharing practices can raise questions and concerns. We are here to provide you with the clarity and support you need:

• Email: For any privacy-related inquiries or concerns, please reach out to us at privacy@roofle.com. Our dedicated privacy team is on standby to address your questions and provide assistance.
• Phone: If you prefer to speak with a member of our team, please call us at 1 (888) 572-7003. Our office hours are from 8 AM to 5 PM, Monday through Friday.
• Support Page: Visit our support page at success.roofle.com for FAQs and additional information on managing your data and privacy settings.
• Physical Mail: Our physical mailing address is Roofle Inc., 13750 Crosstown Drive Northwest, Suite 207, Andover, MN 55304.

Your feedback is invaluable to us. If you have suggestions on how we can improve our privacy practices or if there's additional information you would like to see in our policy, please don't hesitate to get in touch. We are committed to continuous improvement and ensuring our users feel safe and informed.